Case Study: Masken Druckerei Saw a Boost in Face Mask Sales Using BYI's Designer Tool
Masken Druckerei
Overview
Masken Druckerei is a mask-printing company based in Germany. Its product offering includes masks for children, adults, washable masks, masks with motifs, and more. Using our product designer tool, they have now extended their capabilities to offering customized masks.
Technologies
PHP, Magento 2, Angular, Node, HTML5, CSS3
Project Highlights
- Our client purchased our Web-To-Print Magento extension (essential) version for their Mask shop.
- After initial installation, our team helped the client to set up products with masking areas.
- Our client also purchased a DPI output add-on (for custom height-width). This add-on helped them get output files in desired quality by setting custom DPI values in the backend.
- We also translated the tool page into the German language using multilingual support.
Background
The trend of custom masks is everywhere. Our client wanted to take advantage of this trend and get more customers by offering personalized masks on their online store.
Project Requirement
They were looking for a tool with an attractive interface and yet easy to use by end customers. Our client also wanted output files of the exact size and an additional requirement of multilingual support. They partnered with Brush Your Ideas because our online product designer software exactly fitted their requirements.
Implementation
- We initially helped our client to set up the tool as per their requirement with proper masking files.
- We created demo masking files and shared the steps on how to create an exact masking file.
- Translated the designer tool to the German language.
- Added a DPI-based output add-on as the client wanted accurate output size using the custom height-width feature.
Outcome
Our client can sell personalized masks for different age groups and patterns using our designer software.
Result
We are all aware of the demand for masks in these times. An added USP of customization helped our client boost sales. Their customers can now customize face masks themselves with an interactive and user-friendly interface. Our client has received excellent customer feedback and attracts more customers to their store.
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