Case Study: CFS Digital Making a Difference in The Photographic Print World With Product Design Tool
Csf digital logo
Overview
CFS Digital is an Italy based company specializing in photographic prints. It functions with the motto to transform memories and emotions into unique products. Personalized calendars, gadgets, accessories, household items - are a few of the various products the brand deals with. Our client was looking for ways to make their store stand out, and improve customer satisfaction. And they successfully achieved it by integrating our Web-to-Print Magento Extension.
Technologies
PHP, Magento 2, Angular, Node, HTML5, CSS3
Project Highlights
- The client wanted a Web-to-Print Extension that works seamlessly with their extensive catalog of calendars, household items, clothing, and more.
- They were looking for a feature-rich and easy-to-use Design Tool that is compatible with their Magento Store.
- The client purchased the premium version of our Web-To-Print Magento Extension. After that, our team helped them throughout the process of installation and setup.
- After the initial procedure, we helped them set up two demo products from their catalog for their reference. We gave a thorough backend training call, and later, helped configure their products with the Design Tool.
- Keeping in mind their business requirements, we helped our client change the theme of the tool to suit their needs.
- Today, their customers can easily design and purchase customized products with the tool.
Background
Our client’s mission is to help transform emotions and memory with photographs so they can withstand the test of time. And because every memory is different, and every customer has a unique story to tell, our client wanted to make their experience more personalized. They partnered with Brush Your Ideas to integrate a cutting-edge Design Tool to give end-customers the ability to customize their products.
Project Requirement
The client wanted a dynamic tool that works with an array of products including accessories, clothing, and gifts. They were looking for a tool that is not just easy-to-use for end-users, but also a tool that understands their business, and helps them scale with ease.
Implementation
- Understanding our client’s business logic, we helped them set up the tool with proper masking files. The masking feature helps create masking images for complex shapes.
- Our team helped the client change the theme of the Design Tool as per their website theme.
- We helped them overcome technical issues, and quickly get started with implementing customization on their store.
Outcome
Our Product Design Tool enabled our client to fulfill the goal of offering more value to their shoppers with customization. Their customers have the freedom to design their imagination, and get products that exactly match their requirements.
In addition, our client has got complete control over the tool’s functionality. By modifying the tool’s theme, they could easily adapt the tool as per their existing business environment.
After integrating the Design Tool, CFS Digital was successfully able to enhance customer satisfaction, and generate more sales.
Result
In a crowded market, the Product Design Tool has helped our client get a competitive edge by providing personalization options. End-customers can customize their favourite products using an array of features like text editor, background manager, custom image upload, and more.
The intuitive interface of the tool makes it easy for them to customize without any hassle, and in less time. It has significantly improved user engagement, customer satisfaction, and ultimately a hike in sales.
Additionally, the powerful backend of the tool has helped our client handle every aspect of customization easily. For example, they can now download print-ready files including vector, non-vector, PDF files. This helped them increase the speed of pre-press processes.
This way, successful implementation of a Design Tool has helped achieve incredible results of customer satisfaction, and more streamlined business processes.
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