Brush Your Ideas

The Rise of Product Personalization E-commerce and The Rules for Success [Infographic]

Product Personalization E-commerce
  • Infographics
  • Maulik Shah
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October 27 2017

"My way or the highway!" seems to be the mantra of online shoppers in today's age.

Be it clothes, jewellery or shoes, they want to make a statement with everything they own. Millennials like to shop for items that reflect their personality and embrace their idiosyncrasies.

Gone are the days when customers had to choose from the available items on the online store. "Limited stock" "The item you have selected is out of stock" and "Sorry, we can't seem to find what you are looking for!" are red flags and result into cart abandonments.

There is a dire need of bringing product personalization in every aspect of your ecommerce store. Several brands are enhancing the customer experience with e-commerce personalization and offering exactly what they are looking for. As a part of it, they are:

  • Offering unique buying experiences
  • Optimizing interactions
  • Building loyalty
  • Increasing engagement

By adapting latest technology advancements and adding product personalization tools, you can allow your customers to buy what they want. Need to know more about how product personalization evolved and the things you can do to enhance customer experience? Take a look at this infographic.

The Rise of Product Personalization E-commerce and The Rules for Success

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Maulik Shah

After the huge success of Biztech’s other products, founder Maulik Shah ventured out to make a web-to-print software solution, and thus, Brush Your Ideas was born. His visionary ideas and innovative power have always been the cornerstone of the success of the company at every step. Maulik enjoys bird watching, playing cricket and is an avid reader.